• Digital Marketing Course : As I said, 2022 has been a great challenging year for me which I have tackled with sheer professionalism so far. To continue this journey forward with more confidence and versatility, I have chosen to gear up my skills in different relevant digital fields, with various online free courses, first of which was The Fundamentals of Digital Marketing in May 2022 which is a popular Digital Marketing Course! The course served as my gateway into the expansive world of digital marketing. From understanding the core concepts of online advertising to exploring various marketing channels, this course laid a strong foundation. Through interactive modules and practical exercises, I learned about search engine optimization (SEO), social media marketing, content marketing and more. This 

This comprehensive knowledge has empowered me to navigate the dynamic landscape of digital marketing and leverage it potential growth. There were 26 modules in total as far I remember followed by an exam, full of insights, after which you will be entitled with a valuable certificate from Google which looks like the picture below:

You can also have one, by joining the Google Digital Garage to see numerous possibilities of your successful future in any reputed digital marketing agency or own one! The one I did was The Fundamental of Digital Marketing which is one of the best!
#digitalmarketing #seo #sem #google #webanalytics

• Google Analytics: Just after finishing the project, my relentless mind started exploring other fields and soon found the courses on Google Analytics. With a solid understanding of digital marketing principles, I delved into the realm of web analytics through relevant courses. It took me just 1 week each, to complete the beginner and advanced level courses followed by exams and certifications. The Beginner's course acquainted me with me fundamentals, including account setup, tracking website traffic and analyzing user behavior. Armed with this knowledge, I eagerly embarked on the Advanced Google Analytics course, which delved deeper into advanced tracking techniques, goal setup and e-commerce analytics. These courses not only sharpened my analytical skills but also allowed me to gain invaluable insights into website performance, user engagement and conversion optimization.
  
  

You can also have one, by joining the Google Analytics Academy to see numerous possibilities of your successful future! You can have experiments by opening google analytics demo account too. The two options are Google Analytics for Beginners and Advanced Google Analytics .

#analytics #googleanalytics #googleanalyticsacademy #digitalamarketing

• Skillshop: It was overwhelming at first to choose a suitable course to thrive for the future initially but I found the auto-suggestions of Google very helpful to choose my next few courses. One of which was in the same field of Analytics to brush up my skills more through Skillshop. To validate my expertise in Google Analytics, i took up the challenge of earning the free certification, Google Analytics Individual Qualification (GAIQ). This rigorous certification process tested my knowledge , analytical capabilities and problem-solving skills.
  
  

Preparing for the exam involved revisiting key concepts, exploring real-world scenarios and mastering advanced features of Google Analytics. Earning the GAIQ certification has not onlny boosted my professional credibility but also opened doors to exciting career opportunities in digital marketing and analytics. 

You can also have one, by joining the Google Skillshop to see numerous possibilities of your successful future! Earn your free certification on Google Analytics Individual Qualification! 

#analytics #googleanalytics #googleanalyticsacademy #digitalamarketing

• Recognizing the significance of search engine advertising, I pursued another very important course from Skillshop, Google Ads search certification, where you can learn and do experiments with google ads search keywords which will later help you with SEO & Youtube strategies to find google ads search partners later on. This course equipped me with the necessary skills to create and manage effective ad campaigns on Google's powerful advertising platform. From keyword research and ad creation to campaign optimization and performance tracking, I gained practical insights into running successful search engine marketing campaigns. This certification further solidified my digital marketing skill set and positioned me as a proficient Google Ads practitioner. 

#googleads #googleadscampaign #googleadswords #googleadswords

My Learning Journey and Future Benefits: Throughout this exhilarating learning journey, I encountered challenges and experienced personal growth. The courses not only expanded my knowledge but also instilled  in me a sense of confidence to implement strategies and make data-driven decisions. Armed with these certifications and practical skills, I now have the potential to contribute to marketing strategies, optimize online campaigns and provide valuable insights to organizations.

In the future, these courses will undoubtedly be instrumental in shaping my career trajectory. They have opened up new avenues, such as digital marketing consulting, where I can leverage my expertise to help business thrive in the online world. Additionally, the skills acquired from these courses provide a competitive edge in the job market, increasing my employability and enabling me to pursue exciting roles in the digital marketing realm. My decision to leave the banking industry and venture into digital marketing was one of the best choices I have made.

Conclusion: No more today, I've continued the 2nd part of it in My Free Digital Journey -2 and will share individual details in the new year, which is just a day away!!!

Till then, master your skills in digital marketing, google analytics and the mentioned ones through Google Digital garage, Google Skillshop, Google Analytics Academy and other platforms suitable for you.
Happy New Year 2023 !